Behind the Brand: Pokemon

With cards, video games, and movies, Pokémon fans have a lot to love about this brand! In this title, readers are introduced to the history of Pokémon, including favorite games, characters, and more. Fact-filled text and crisp photos highlight the company's early years, present-day offerings, charitable giving, fan engagement, and more. Features map the brand's headquarters, profile an influential person associated with the brand, highlight sales, show off a fan event, and more. Readers will enjoy this fun foray into the famous Pokémon brand!

Australian Curriculum:

• Economics and Business - Knowledge and Understanding